SPEAK WITH YOUR CAP 1.0

We shot a series of these videos with NFL pro talent including Lance Briggs, Stevie Johnson, Eric Decker, and Hakeem Nicks.

Marcel's is our favorite of the series. The simplicity of the spot, from the camera movement to the VO to the little head shake -- somehow it all combines to make an effective and memorable spot. Stevie's is memorable as well; his attitude really shines through.

A special mention is due to John Davis, who managed to create on-the-fly sound recording setups in no time in unpredictable locations...a locker room, an NFL press room, on a field, and even in an apartment high rise men's room. That's dedication.

Cumbo, Inc. managed this production completely, putting together a small crew and traveling to 4 cities in 3 days. Because these videos were shot on the side during another production, we only had anywhere from 10-25 minutes with our talent; speed, precision and professionalism is how we got it done.

 

CLIENT:
New Era Cap Co., Inc.
DIRECTOR / WRITER:
Peter Cumbo
DIRECTOR OF PHOTOGRAPHY:
Christopher Santucci
EDITOR:
Peter Cumbo
SOUND RECORDIST:
John Davis